[EN] Subscriber Management - Overview

Explore the Subscriber Dashboard to get a quick overview of your subscriber database. Find out which metrics and reports are available for your analysis.

Topics at a Glance

• Where can I finde the subscriber dashboard in the eworx Marketing Suite?
  

• Which information do I get in the subscriber dashboard?
  

• Are there any statistics that I can look to in more detail?
  

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Learn how to centrally manage your subscribers. This white paper explains how to view, edit, add to, and keep subscriber data up to date.

Topics at a Glance

• Where can I finde the subscribers of my database in the eworx Marketing Suite?
  

• Which information do I get in the overview of a subscriber?
  

• What is metadata and why is it relevant?
  

• How can I store additional information about my subscriber?
  

• How can subscribers in mailworx be added or updated?
  

• What should I watch out for when deleting subscribers?
  

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Gain valuable insights into your subscribers' behavior. This white paper explains key metrics, reports, and analysis options.

Topics at a Glance

• What data is included in the history statistics?
  

• Can I create custom views for my subscriber database?
  

• How can I get more detailed information about email activity?
  

• What information can I obtain about my subscribers' email clients?
  

• What analysis options are available under 'Event Activity'?
  

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Organize your subscriber data in a clear and structured way. This white paper explains how to create, manage, and effectively use subscriber fields.

Topics at a Glance

• What is a subscriber field?
  

• Which fields are referred to as "system subscriber fields" and when is an additional field required?
  

• How can a new subscriber field be created and what do I need to bear in mind?
  

• What is the grouping of subscriber fields useful for?
  

• What types of subscriber fields are there and what are they used for?
  

• What is a form field and how can it be used?
  

• Where are subscriber fields used?
  

• Can subscriber fields be left blank?
  

• What should I bear in mind when deleting subscriber fields?
  

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Improve the quality of your subscriber data and avoid duplicate records. This white paper explains how to identify, clean up, and prevent duplicates.

Topics at a Glance

• How to recognize duplicates and how to handle them?
  

• Easily manage duplicates with the eworx Marketing Suite.
  

• Recommendations
  

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Offer your subscribers content that’s relevant to their interests. This white paper explains how to create, manage, and strategically use different types of newsletters.

Topics at a Glance

• Why does it make sense to offer different newsletter types?
  

• What are the possible uses of newsletter types?
  

• Where do I create the different newsletter types in the eworx Marketing Suite?
  

• Can I deactivate the selection of different newsletter types individually for each campaign?
  

• Where do I select the respective newsletter type for a campaign?
  

• Are newsletter types also taken into account in reports & statistics?
  

• Is it possible to integrate the selection of newsletter types during the registration process?
  

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