[EN] mailworx
In this section, you'll find all the key information about email marketing. The main topics are highlighted above, and you'll find additional content below.
Key Points at a Glance
Additional features
Manage reusable content for multiple mailings.
Define default values for new campaigns.
Evaluate and optimize your campaigns.
Integrate newsletters and forms directly into your websites.
Learn how privacy settings affect tracking.
Keep your mailing lists clean by automatically removing invalid addresses.
Frequently Asked Questions
What is email marketing used for in the eworx Marketing Suite?
With the email marketing features of the eworx Marketing Suite, you can create, send and analyse professional newsletters and email campaigns. From design and delivery optimisation to performance analysis, every step is supported centrally.
How do I create a newsletter?
Newsletters can be created and designed directly in the eworx Marketing Suite. A range of functions are available to customise content and send it to specific target groups.
How can I improve the delivery of my newsletters?
The eworx Marketing Suite helps you plan, manage and optimise your email campaigns. This increases the likelihood that your newsletters will be delivered reliably to subscribers.
What analytics are available after sending?
After sending, you can analyse comprehensive statistics and key performance indicators. This gives you an overview of the performance of your mailings and enables you to better assess the success of your email campaigns.
What is shared content?
Shared content allows you to manage reusable building blocks centrally and use them across multiple newsletters. This saves you time and ensures a consistent look and feel for your campaigns
How do default settings help with campaigns?
Default settings allow you to define presets for new campaigns. This means you don’t have to re-enter frequently used settings for every newsletter, making the creation process more efficient.
How can I keep my subscriber lists up to date and improve data quality?
The eworx Marketing Suite helps you to automatically clean up bounces. This allows you to efficiently remove incorrect or undeliverable email addresses from your subscriber lists, thereby improving data quality and the deliverability of future campaigns.
What is iRated®?
iRated® optimises the order of content sections within a newsletter to increase relevance for different subscribers. Different subscribers automatically receive content arranged in different orders. Based on measured interactions, iRated® determines which order achieves the best results and optimises future mailings accordingly.
Updated 3 days ago