[EN] eworx messaging

Messaging

With the messaging features of the eworx Marketing Suite, you can reach your contacts directly on their smartphones. Use WhatsApp newsletters and SMS campaigns to send targeted messages and stay in touch with your target audiences.

An overview of messaging channels

WhatsApp Newsletter

Create WhatsApp newsletters, use templates and send campaigns directly to your contacts.

SMS Campaigns

Create SMS campaigns, select subscribers and schedule deliveries flexibly.

WhatsApp functions in Detail

Double-Opt-In for WhatsApp newsletters

Learn how to obtain and manage your contacts' consent in a legally compliant manner.

Linking WhatsApp account

Connect your WhatsApp Business account to the Marketing Suite and get started right away.

WhatsApp subscriber management

Manage your contacts in an organized way and keep track of all opt-ins.

SMS functions in Detail

Create SMS campaigns

Find out how to create SMS campaigns, design content, select recipients and schedule deliveries.

Frequently Asked Questions

Here you’ll find answers to frequently asked questions about WhatsApp newsletters and SMS campaigns in the eworx Marketing Suite.

How do I create a WhatsApp newsletter or an SMS campaign in the eworx Marketing Suite?

In the Messaging section, you can create WhatsApp newsletters and SMS campaigns. The relevant guide takes you step by step through setting up your campaign, creating the content, selecting the subscribers and sending your campaign.

What requirements must be met in order to send WhatsApp newsletters?

To send WhatsApp newsletters, you’ll need a linked WhatsApp Business account. Your subscribers must also have consented to receiving WhatsApp newsletters. You can find out how to link your account and set up the double opt-in process in the relevant guides.

What is the difference between a WhatsApp newsletter and an SMS campaign?

WhatsApp newsletters offer additional features such as templates, images and interactive elements. SMS campaigns consist of plain text and are particularly suitable for short notifications or information. Both channels can be managed directly via the messaging section of the eworx Marketing Suite.

Can I schedule the sending of WhatsApp newsletters and SMS campaigns?

Yes. Both WhatsApp newsletters and SMS campaigns can be sent immediately or scheduled for a specific time. The delivery options are available to you directly whilst you are creating the campaign.

How do I manage recipients for WhatsApp newsletters and SMS campaigns?

Subscriber management is handled centrally within the eworx Marketing Suite. Additional features are available for WhatsApp to manage consents and subscriptions. SMS campaigns can be sent to suitable subscriber lists.

What features does the messaging section of the eworx Marketing Suite offer?

The Messaging section brings together all the features relating to WhatsApp newsletters and SMS campaigns. These include, amongst other things, creating campaigns, managing subscribers, scheduling sends, and further guidance on setting up and using the individual features.



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